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Envelope-to: elvis@ebaarchitects.org
Delivery-date: Thu, 17 Feb 2022 09:44:48 -0500
Message-ID: <47300257283835359@mlsend.com>
Date: Thu, 17 Feb 2022 14:44:00 +0000
Subject: How to create an email content calendar (template included)
From: MailerLite <info@mailerlite.com>
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To: elvis@ebaarchitects.org
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  =
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    <td class=3D"mlContentTableCardTd">=

<table align=3D"center" bgcolor=3D"#ffffff" border=3D"0" cellpa=
dding=3D"0" cellspacing=3D"0" class=3D"mlContentTable ml-fullwidth   " styl=
e=3D"width: 640px; min-width: 640px;" width=3D"640">
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=09=09<table role=3D"present=
ation" cellpadding=3D"0" cellspacing=3D"0" border=3D"0" align=3D"center" wi=
dth=3D"100%">
  =09=09=09<tr>
=09=09=09=09=09<td align=3D"center" class=
=3D"bodyTitle" style=3D"font-family: 'Poppins', sans-serif; font-size: 36px=
; font-weight: 700; line-height: 125%; color: #111111; text-transform: none=
; font-style: normal; text-decoration: none; text-align: center;"><a href=
=3D"https://anlzn.clicks.mlsend.com/te/c/eyJpdiI6ImhSZ2VPYXpSVTlscG1sOVJabE=
RvWFE9PSIsInZhbHVlIjoiaDVnREN5dUR1b3RaVU9IQWlySjFiV214ZWI1MWNzQXNLUFVpRTNiT=
UhIRjNOTmVQM3FrazJZaXUycTFWOXdDR3Q5OGlkWStUR0QrRnpta01PWWp0dHVPenZkczA2S3JX=
Y1htNjIwOUFtcTVIeTNBTlVtVm1LR2YyWGdzYzlTVEcvY2V0a2Q3Z3U0eG90dlhDUTM3RXhOanl=
HbEwwOG5oTW5PVmcyblJqZXNpUE0zZmZiVTkrSmZvSXpJU2EwMDdxMXArdE9vK1RCS2VOWVp5cG=
90eWVmQT09IiwibWFjIjoiNzUzOTYyMWQ1NjEyZGY5Y2FjMTQ1MDNiZDMxZGU3NTJjMjNjMWI3O=
TZlOGNlMjAxMjY5ZDFlOGEyNzMwZDcwZCIsInRhZyI6IiJ9?signature=3Da9ba9b314e93f68=
9af34a6e32b41ff7e1d60b38482ca52c0b8614c555a51b561" style=3D"text-decoration=
: none; color: #111111; text-transform: none; font-style: normal; text-deco=
ration: none;" target=3D"_blank" data-link-id=3D"47295676382446901">Everyth=
ing you need to create an email content calendar</a></td>
  =09=09=09</tr=
>
  =09=09</table>

=09=09</td>
=09</tr>
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ble>

</td>
  </tr>
</table>

=
 <table align=3D"center" border=3D"0" bgcolor=3D"#ffffff" class=3D"mlConten=
tTable mlContentTableDefault" cellpadding=3D"0" cellspacing=3D"0" width=3D"=
100%">
  <tr>
    <td class=3D"mlContentTableCardTd">

<table=
 align=3D"center" bgcolor=3D"#ffffff" border=3D"0" cellpadding=3D"0" cellsp=
acing=3D"0" class=3D"mlContentTable ml-fullwidth   " style=3D"width: 640px;=
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<table role=3D"presentation" cellpad=
ding=3D"0" cellspacing=3D"0" border=3D"0" align=3D"center" width=3D"640" st=
yle=3D"width: 640px; min-width: 640px;" class=3D"mlContentTable">
=09<tr>=

=09=09<td height=3D"20" class=3D"spacingHeight-20" style=3D"line-height:=
 20px; min-height: 20px;"></td>
=09</tr>
</table>

=09=09<table role=3D"presentation" cel=
lpadding=3D"0" cellspacing=3D"0" border=3D"0" align=3D"center" width=3D"100=
%">
  =09=09=09<tr>
  =09=09=09=09<td class=3D"bodyTitle" id=3D"bodyTex=
t-8" style=3D"font-family: 'Poppins', sans-serif; font-size: 14px; line-hei=
ght: 150%; color: #111111;"><p style=3D"margin-top: 0px; margin-bottom: 10p=
x; line-height: 150%;">Hi MailerLiters,</p>
<p style=3D"margin-top: 0px; =
margin-bottom: 10px; line-height: 150%;">Just like going on a big travel ad=
venture, email marketing works best when you have a solid plan. And the mos=
t effective way to map everything out is with a year-long <a href=3D"https:=
//anlzn.clicks.mlsend.com/te/c/eyJpdiI6IlpuQml6MHJsbytobHljTU5xS25wV2c9PSIs=
InZhbHVlIjoiSWpkZDFlMFh3VGZkRHNJZ3pTZDNoLy9nY1BJbWNuOVkvL3ErbkhoMm5mVzFiNFB=
ma2VkTzJhTURWWDhVTmVpMXRwdGRjbVd3REVoSWtPNHJCaWRzVGhEOWticEYrNkFTcmRlOVVOcm=
00YzRzOWs4RktnVkRvU3FUYUExYUN1VWhKZVdkcU9nblFiR0s1TmF5TkVxR2tycDhrazZkVUNmb=
00wUWVyL2ZoeDlZaGd0UjZjc1V3S0xFWGJvZ3JkdzhWOHFWVWpUMlFnS3g0aW1oNisvOWczZz09=
IiwibWFjIjoiZjYxN2JhNTM2NjgyZjFkMTIzN2JmODljYTk1ODZmOGIzMWJlOThiNWU1ODhhYmQ=
1ZmI5ZGFkNzQ2NjYwZjBkNiIsInRhZyI6IiJ9?signature=3D72f243cfdb1be62752e256957=
96c6a7a2dcd0ca839eb82b524b799b2c94376f7" target=3D"_blank" style=3D"word-br=
eak: break-word; font-family: 'Poppins', sans-serif; color: #09c269; text-d=
ecoration: underline;" data-link-id=3D"47295676382446901">content calendar<=
/a>.=C2=A0</p>
<p style=3D"margin-top: 0px; margin-bottom: 10px; line-hei=
ght: 150%;">Today, we=E2=80=99re sharing all the best practices and a downl=
oadable calendar template so you can start planning ASAP.</p>
<p style=3D=
"margin-top: 0px; margin-bottom: 10px; line-height: 150%;"><strong>This art=
icle will unpack:</strong></p>
<ul style=3D"margin-top: 0px; margin-botto=
m: 10px;"><li style=3D"margin-top: 0px; margin-bottom: 5px;"><p style=3D"ma=
rgin-top: 0px; margin-bottom: 0px; line-height: 150%;">Why having a content=
 calendar matters so much</p></li><li style=3D"margin-top: 0px; margin-bott=
om: 5px;"><p style=3D"margin-top: 0px; margin-bottom: 0px; line-height: 150=
%;">A downloadable email marketing calendar template</p></li><li style=3D"m=
argin-top: 0px; margin-bottom: 5px;"><p style=3D"margin-top: 0px; margin-bo=
ttom: 0px; line-height: 150%;">The key elements of an effective calendar, a=
nd how to use them</p></li></ul></td>
  =09=09=09</tr>
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=09=09=09

=09=09</td>
=09</tr>
</table>

<table role=3D"pre=
sentation" cellpadding=3D"0" cellspacing=3D"0" border=3D"0" align=3D"center=
" width=3D"640" style=3D"width: 640px; min-width: 640px;" class=3D"mlConten=
tTable">
=09<tr>
=09=09<td height=3D"10" class=3D"spacingHeight-10" sty=
le=3D"line-height: 10px; min-height: 10px;"></td>
=09</tr>
</table>
=

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        </tr>
      </table>

=
   </td>
  </tr>
</table>

<table ali=
gn=3D"center" border=3D"0" bgcolor=3D"#ffffff" class=3D"mlContentTable mlCo=
ntentTableDefault" cellpadding=3D"0" cellspacing=3D"0" width=3D"100%">
  =
<tr>
    <td class=3D"mlContentTableCardTd">

<table align=3D"c=
enter" bgcolor=3D"#ffffff" border=3D"0" cellpadding=3D"0" cellspacing=3D"0"=
 class=3D"mlContentTable ml-fullwidth   " style=3D"width: 640px; min-width:=
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=09=09=09<table role=3D"presentation" cellpadding=
=3D"0" cellspacing=3D"0" border=3D"0" align=3D"center" width=3D"100%" style=
=3D"width: 100%; min-width: 100%;">
=09=09=09=09<tr>
=09=09=09=09=09<td=
 align=3D"center">

=09=09=09=09=09=09<table role=3D"presentation" bord=
er=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"100%" style=3D"width:=
 100%; min-width: 100%;">
=09=09=09=09=09=09=09<tr>
=09=09=09=09=09=09=
=09=09<td align=3D"center" class=3D"mlContentButton" style=3D"font-family: =
'Poppins', sans-serif;">
=09=09=09=09=09=09=09=09=09
=09=09=09=
=09=09=09=09=09=09=09<a class=3D"mlContentButton" href=3D"https://anlzn.cli=
cks.mlsend.com/te/c/eyJpdiI6IjcrakZTV0pJUk1qSzdxVUYybXVBclE9PSIsInZhbHVlIjo=
iUlNZVmpSS2VHUkR4VXBuK2tYS2VsYyt3TXZ4dmZybkZwbGtXZ0thOG91NW5PTzJydlFyTWUrUX=
NvM3ZJMWprTU1sVThKVTZ5cGtBT244OStjakc1ZGxhMnFpdXNoZ0ErQWdVZWEzZXZEckxpQlJyU=
zhWcVZPVlZkOTduUldTZ3IzRzNpZzdDK1p5REpKUldKWkVIckFzcFk5dExPVFNxMWd5NVZ2NDdZ=
K21aZG40WkdBNlZsNHYwbHZlQWFZZ2YzdlJoWVNxK0NwckovWVRqOWFCWElxQT09IiwibWFjIjo=
iNGMxZWZhMWFhM2JlMzA1MWVkZDE5ZmEyZTI2OWY1ZmQ4YTU0ZGI3ZjVhNDUyYmEzNjFiYTE1OW=
JmNjRkNGExZiIsInRhZyI6IiJ9?signature=3D8d84e2d9e5f261ed9d5c2fbcabec7b92dcb1=
d65a5afff2b495ccbb232939d8aa" style=3D"font-family: 'Poppins', sans-serif; =
background-color: #409cff; border-radius: 3px; color: #ffffff; display: inl=
ine-block; font-size: 14px; font-weight: 400; line-height: 20px; padding: 1=
5px 0 15px 0; text-align: center; text-decoration: none; width: 270px;" tar=
get=3D"_blank" data-link-id=3D"47295676382446901">To the article and templa=
te</a>
=09=09=09=09=09=09=09=09=09
=09=09=09=09=09=09=09=09</td>
=09=09=09=09=
=09=09=09=09
=09=09=09=09=09=09=09=09
=09=09=09=09=09=09=09</tr>
=09=
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=09=09=09=09=09</td>
=09=09=09=09</tr>
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=09=09</td>
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</table>

<table role=3D"p=
resentation" cellpadding=3D"0" cellspacing=3D"0" border=3D"0" align=3D"cent=
er" width=3D"640" style=3D"width: 640px; min-width: 640px;" class=3D"mlCont=
entTable">
=09<tr>
=09=09<td height=3D"10" class=3D"spacingHeight-10" s=
tyle=3D"line-height: 10px; min-height: 10px;"></td>
=09</tr>
</table>=

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</td>
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</table>

<table=
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mlContentTableDefault" cellpadding=3D"0" cellspacing=3D"0" width=3D"100%">=

<table align=
=3D"center" bgcolor=3D"#ffffff" border=3D"0" cellpadding=3D"0" cellspacing=
=3D"0" class=3D"mlContentTable ml-fullwidth   " style=3D"width: 640px; min-=
width: 640px;" width=3D"640">
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=09=
=09=09<table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" bord=
er=3D"0" align=3D"center" width=3D"560" style=3D"border-top: 1px solid #eae=
df1; border-collapse: initial;" class=3D"mlContentTable">
=09=09=09=09<tr=
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=09=09=09=09=09<td height=3D"30" class=3D"spacingHeight-30" style=3D"li=
ne-height: 30px; min-height: 30px;"></td>
=09=09=09=09</tr>
=09=09=09</=
table>

=09=09</td>
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        </tr>
      </table>

</td>
  </tr>
</tabl=
e>

<table align=3D"center" border=3D"0" =
bgcolor=3D"#ffffff" class=3D"mlContentTable mlContentTableDefault" cellpadd=
ing=3D"0" cellspacing=3D"0" width=3D"100%">
  <tr>
    <td class=3D"mlC=
ontentTableCardTd">

<table align=3D"center" bgcolor=3D"#ffffff" =
border=3D"0" cellpadding=3D"0" cellspacing=3D"0" class=3D"mlContentTable ml=
-fullwidth   " style=3D"width: 640px; min-width: 640px;" width=3D"640">
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          <td>
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=09=09<table =
role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" border=3D"0" alig=
n=3D"center" width=3D"100%">
  =09=09=09<tr>
=09=09=09=09=09<td align=
=3D"center" class=3D"bodyTitle" style=3D"font-family: 'Poppins', sans-serif=
; font-size: 36px; font-weight: 700; line-height: 125%; color: #111111; tex=
t-transform: none; font-style: normal; text-decoration: none; text-align: c=
enter;"><a href=3D"https://anlzn.clicks.mlsend.com/te/c/eyJpdiI6InFibWFqVXN=
KQ0VNYUxNSE9la2VaalE9PSIsInZhbHVlIjoibjRGdmZkT0IwczRwbHdPd2I5VVpmdFZFMnRUeG=
h5emU3MWJQQnlGQm9NTmw2S0NDQm1kR3NXZS9zamQvNUZRcktVMTdMOXprTmphaHBodWRzM2k4O=
Cs1UEpBc2pScElCK1dlWXFYdXU0SlVnSmNXNE8wTUk3TUZGZ2t4OXk2Q1luS3pEUnZIM2UwOGVV=
c2x0NE9TbExONVdsay94cWgvZ3lkelY1cmdLYTlrbnpuYWFsalN3UXlrZjlRWU1YdjVvT1FkRFB=
paXJGZnk0OVNtVEQ4T2NNTmVjWmhpNWJnK0lOaGhkaHZpSjRTaz0iLCJtYWMiOiI3YmE0OWRkNj=
NlMTVhZjQwODAzOTIzNWIxZTEyYzM4NzYwZDU0MmNjNDA4YTc2MmNjYTUwZmI1NzlkNzhiYTMxI=
iwidGFnIjoiIn0=3D?signature=3Dd9996260bf1235b9da90daae88ed44f2c32c9ed96b74e=
3b6708a6d8c00481bf5" style=3D"text-decoration: none; color: #111111; text-t=
ransform: none; font-style: normal; text-decoration: none;" target=3D"_blan=
k" data-link-id=3D"47295676384544056">Bounced emails and how to stop them</=
a></td>
  =09=09=09</tr>
  =09=09</table>

=09=09</td>
=09</tr>=

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</td>
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</table>
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<table align=3D"center" border=3D"0" bgcolor=3D"#ff=
ffff" class=3D"mlContentTable mlContentTableDefault" cellpadding=3D"0" cell=
spacing=3D"0" width=3D"100%">
  <tr>
    <td class=3D"mlContentTableCar=
dTd">

<table align=3D"center" bgcolor=3D"#ffffff" border=3D"0" c=
ellpadding=3D"0" cellspacing=3D"0" class=3D"mlContentTable ml-fullwidth   "=
 style=3D"width: 640px; min-width: 640px;" width=3D"640">
        <tr>
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          <td>
           =20

=20
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=09

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=09=09=09=
<table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" border=3D"=
0" align=3D"center" width=3D"100%">
=09=09=09=09<tr>
=09=09=09=09=09<td=
 align=3D"center" id=3D"imageBlock-16">
            <a href=3D"https://an=
lzn.clicks.mlsend.com/te/c/eyJpdiI6IlRHSzZZMFVXTmdJdEV0Vjd1TlhFM2c9PSIsInZh=
bHVlIjoiMWtDT2ZJZmJHSDFUcDVNYXRSdjRHQ0U0eno4c1VBRE1Ib1daSEVydVlFUG8yVk9HRHJ=
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UtZdW80STgxaGtuYlQ3WElRVFNMbWFuY3NFdEpCNkxXS2NLVVFtM0xGNUhtcHIvdmtyWWRFUGlu=
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=3D"_self" data-link-id=3D"47295676384544056">
                <img src=
=3D"https://storage.mlcdn.com/account_image/2/fRYq6HJSiDsz9AO9YVrfQbYKA5ClY=
ZDyfPi2mGBY.jpg" border=3D"0" alt=3D"Customer support team member, Martynas=
, sitting with a laptop." width=3D"640" style=3D"display: block;">
      =
        </a>
          </td>
=09=09=09=09</tr>
=09=09=09</table>
=

=09=09</td>
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</td>=

</tr>
</table>

<table align=3D"ce=
nter" border=3D"0" bgcolor=3D"#ffffff" class=3D"mlContentTable mlContentTab=
leDefault" cellpadding=3D"0" cellspacing=3D"0" width=3D"100%">
  <tr>
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   <td class=3D"mlContentTableCardTd">

<table align=3D"center" b=
gcolor=3D"#ffffff" border=3D"0" cellpadding=3D"0" cellspacing=3D"0" class=
=3D"mlContentTable ml-fullwidth   " style=3D"width: 640px; min-width: 640px=
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        <tr>
          <td>
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=09
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=09
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=
=09=09
=09

=09=09<table role=3D"presentation" cellpadding=3D"0=
" cellspacing=3D"0" border=3D"0" align=3D"center" width=3D"100%">
  =09=
=09=09<tr>
  =09=09=09=09<td class=3D"bodyTitle" id=3D"bodyText-18" style=
=3D"font-family: 'Poppins', sans-serif; font-size: 14px; line-height: 150%;=
 color: #111111;"><p style=3D"margin-top: 0px; margin-bottom: 10px; line-he=
ight: 150%;">Email bounces sound kind of fun (there=E2=80=99s something abo=
ut the word =E2=80=98bounce=E2=80=99). Don=E2=80=99t be fooled! An email bo=
unce is when a newsletter fails to reach the inbox. That=E2=80=99s no fun.<=
/p>
<p style=3D"margin-top: 0px; margin-bottom: 10px; line-height: 150%;"=
>In this article, we=E2=80=99ll explore the different types of email bounce=
s, the average bounce rates per industry, and how you can improve yours.=
=C2=A0</p>
<p style=3D"margin-top: 0px; margin-bottom: 0px; line-height: =
150%;">It=E2=80=99s time to trampoline those bounced emails outta your life=
!<br></p></td>
  =09=09=09</tr>
  =09=09</table>
=09=09=09

=09=
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=09</tr>
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</table>
  <=
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<table align=3D"center" border=3D"0" bgcolor=
=3D"#ffffff" class=3D"mlContentTable mlContentTableDefault" cellpadding=3D"=
0" cellspacing=3D"0" width=3D"100%">
  <tr>
    <td class=3D"mlContentT=
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<table=
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