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Delivery-date: Thu, 27 Oct 2022 09:26:21 -0400
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To: elvis@ebaarchitects.org
Reply-To: MailerLite <info@mailerlite.com>
Subject: 13 Black Friday email examples to level up your campaign
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  Plus discover Cyber Monday email best practices, examples, key takeaways =
and more!
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style=3D"line-height: 30px; min-height: 30px;"></td>
=09</tr>
</table>=

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      </table>
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</td>
  </tr>
</table>

<table =
align=3D"center" border=3D"0" bgcolor=3D"#ffffff" class=3D"mlContentTable m=
lContentTableDefault" cellpadding=3D"0" cellspacing=3D"0" width=3D"100%">=

<table align=
=3D"center" bgcolor=3D"#ffffff" border=3D"0" cellpadding=3D"0" cellspacing=
=3D"0" class=3D"mlContentTable ml-fullwidth   " style=3D"width: 640px; min-=
width: 640px;" width=3D"640">
        <tr>
          <td>
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=
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=09=09<table role=3D"presentation" cellpadding=3D"0" cel=
lspacing=3D"0" border=3D"0" align=3D"center" width=3D"100%">
  =09=09=09<=
tr>
=09=09=09=09=09<td align=3D"center" class=3D"bodyTitle" style=3D"font=
-family: 'Inter', sans-serif; font-size: 36px; font-weight: 700; line-heigh=
t: 125%; color: #111111; text-transform: none; font-style: normal; text-dec=
oration: none; text-align: center;"><a href=3D"https://anlzn.clicks.mlsend.=
com/te/cl/eyJ2Ijoie1wiYVwiOjIsXCJsXCI6NzAxMjQxNTkwMTM3NDk4NjYsXCJyXCI6NzAxM=
jQ2NTU4MjM4MTYwMjl9IiwicyI6ImIxN2YzY2E0ZjU5YWEyYTkifQ" style=3D"text-decora=
tion: none; color: #111111; text-transform: none; font-style: normal; text-=
decoration: none;" target=3D"_blank" data-link-id=3D"70124159013749866">Ide=
as to power your Black Friday emails =F0=9F=9A=80</a></td>
  =09=09=09</t=
r>
  =09=09</table>

=09=09</td>
=09</tr>
</table>

<table ro=
le=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" border=3D"0" align=
=3D"center" width=3D"640" style=3D"width: 640px; min-width: 640px;" class=
=3D"mlContentTable ">
=09<tr>
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=09</tr>=

</table>

=20
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        </tr>
      <=
/table>

</td>
  </tr>
</table>

=

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able align=3D"center" bgcolor=3D"#ffffff" border=3D"0" cellpadding=3D"0" ce=
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0px; min-width: 640px;" width=3D"640">
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px;" class=3D"mlContentTable ">
=09<tr>
=09=09<td height=3D"10" class=
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=09</tr>
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=09=09=09<=
table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" border=3D"0=
" align=3D"center" width=3D"100%">
=09=09=09=09<tr>
=09=09=09=09=09<td =
align=3D"center" id=3D"imageBlock-8">
            <a href=3D"https://anlz=
n.clicks.mlsend.com/te/cl/eyJ2Ijoie1wiYVwiOjIsXCJsXCI6NzAxMjQxNTkwMTM3NDk4N=
jYsXCJyXCI6NzAxMjQ2NTU4MjM4MTYwMjl9IiwicyI6ImIxN2YzY2E0ZjU5YWEyYTkifQ" targ=
et=3D"_self" data-link-id=3D"70124159013749866">
                <img src=
=3D"https://storage.mlcdn.com/account_image/2/PHBJQwH0NuHts4FD_black-friday=
-featured-image.jpg" border=3D"0" alt=3D"Happy at work" width=3D"640" style=
=3D"display: block;">
              </a>
          </td>
=09=09=09=09=
</tr>
=09=09=09</table>

=09=09</td>
=09</tr>
</table>

<table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" border=
=3D"0" align=3D"center" width=3D"640" style=3D"width: 640px; min-width: 640=
px;" class=3D"mlContentTable ">
=09<tr>
=09=09<td height=3D"20" class=
=3D"spacingHeight-20" style=3D"line-height: 20px; min-height: 20px;"></td>=

=09</tr>
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=20
          </td>
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</td>
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=
  
<table align=3D"center" border=3D"0" bgcolor=3D"#ffffff" clas=
s=3D"mlContentTable mlContentTableDefault" cellpadding=3D"0" cellspacing=3D=
"0" width=3D"100%">
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<table align=3D"center" bgcolor=3D"#ffffff" border=3D"0" cellpaddi=
ng=3D"0" cellspacing=3D"0" class=3D"mlContentTable ml-fullwidth   " style=
=3D"width: 640px; min-width: 640px;" width=3D"640">
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=20
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=
<table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" border=3D"=
0" align=3D"center" width=3D"640" style=3D"width: 640px; min-width: 640px;"=
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=09<tr>
=09=09<td align=3D"center" style=3D=
"padding: 0px 40px;" class=3D"mlContentOuter">

=09=09<table role=3D"=
presentation" cellpadding=3D"0" cellspacing=3D"0" border=3D"0" align=3D"cen=
ter" width=3D"100%">
  =09=09=09<tr>
  =09=09=09=09<td class=3D"bodyTit=
le" id=3D"bodyText-10" style=3D"font-family: 'Inter', sans-serif; font-size=
: 14px; line-height: 150%; color: #111111;"><p style=3D"margin-top: 0px; ma=
rgin-bottom: 10px; line-height: 150%;">Hey MailerLiters,</p>
<p style=3D"=
margin-top: 0px; margin-bottom: 10px; line-height: 150%;">Black Friday is l=
ess than a month away! Now is the time to prepare. This means planning your=
 offer, organizing inventory, and creating a promotional campaign that will=
 drive <em>a ton</em> of sales. <br><br>If you=E2=80=99re feeling stuck or =
want a little extra email inspiration=E2=80=94this article will help. It=
=E2=80=99s packed full of tips and examples to inspire your own Black Frida=
y campaigns.  </p>
<p style=3D"margin-top: 0px; margin-bottom: 10px; line=
-height: 150%;">We'll highlight:</p>
<p style=3D"margin-top: 0px; margin-=
bottom: 10px; line-height: 150%;">=F0=9F=93=85 When to send Black Friday em=
ails</p>
<p style=3D"margin-top: 0px; margin-bottom: 10px; line-height: 1=
50%;">=E2=8F=B3 How to generate a sense of urgency</p>
<p style=3D"margin=
-top: 0px; margin-bottom: 10px; line-height: 150%;">=F0=9F=92=B0 Ways to st=
and out in your subscriber=E2=80=99s inbox</p>
<p style=3D"margin-top: 0p=
x; margin-bottom: 0px; line-height: 150%;">Hit the link below to start lear=
ning.<br></p></td>
  =09=09=09</tr>
  =09=09</table>
=09=09=09

=
=09=09</td>
=09</tr>
</table>

=20
          </t=
d>
        </tr>
      </table>

</td>
  </tr>
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<=
!--  -->

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le=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" border=3D"0" align=
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eight-40" style=3D"line-height: 40px; min-height: 40px;"></td>
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=09=09=
=09<table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" border=
=3D"0" align=3D"center" width=3D"100%" style=3D"width: 100%; min-width: 100=
%;">
=09=09=09=09<tr>
=09=09=09=09=09<td align=3D"center">

=09=09=
=09=09=09=09<table role=3D"presentation" border=3D"0" cellpadding=3D"0" cel=
lspacing=3D"0" width=3D"100%" style=3D"width: 100%; min-width: 100%;">
=
=09=09=09=09=09=09=09<tr>
=09=09=09=09=09=09=09=09<td align=3D"center" cl=
ass=3D"mlContentButton" style=3D"font-family: 'Inter', sans-serif;">
=09=
=09=09=09=09=09=09=09=09
=09=09=09=09=09=09=09=09=09=
=09<a class=3D"mlContentButton" href=3D"https://anlzn.clicks.mlsend.com/te/=
cl/eyJ2Ijoie1wiYVwiOjIsXCJsXCI6NzAxMjQxNTkwMTM3NDk4NjYsXCJyXCI6NzAxMjQ2NTU4=
MjM4MTYwMjl9IiwicyI6ImIxN2YzY2E0ZjU5YWEyYTkifQ" style=3D"font-family: 'Inte=
r', sans-serif; background-color:#09C269;border-radius:3px;color:#ffffff;di=
splay:inline-block; font-size:14px;font-weight:400;line-height:20px;padding=
:15px 0 15px 0;text-align:center;text-decoration:none;width:200px;" target=
=3D"_blank" data-link-id=3D"70124159013749866">Inspire me</a>
=09=09=09=
=09=09=09=09=09=09
=09=09=09=09=09=09=09=09</td>
=09=09=09=09=09=09=09=09
=09=
=09=09=09=09=09=09=09
=09=09=09=09=09=09=09</tr>
=09=09=09=09=09=09</ta=
ble>

=09=09=09=09=09</td>
=09=09=09=09</tr>
=09=09=09</table>
=

=09=09</td>
=09</tr>
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=
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=09=09=09<table role=3D"=
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=09=09=09=09<tr>
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<table align=3D"center" border=3D"0" bgcolor=3D"#ffffff" c=
lass=3D"mlContentTable mlContentTableDefault" cellpadding=3D"0" cellspacing=
=3D"0" width=3D"100%">
  <tr>
    <td class=3D"mlContentTableCardTd">=

<table align=3D"center" bgcolor=3D"#ffffff" border=3D"0" cellpa=
dding=3D"0" cellspacing=3D"0" class=3D"mlContentTable ml-fullwidth   " styl=
e=3D"width: 640px; min-width: 640px;" width=3D"640">
        <tr>
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=20
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=09
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=09
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=09=09<table role=3D"presentatio=
n" cellpadding=3D"0" cellspacing=3D"0" border=3D"0" align=3D"center" width=
=3D"100%">
  =09=09=09<tr>
=09=09=09=09=09<td align=3D"center" class=3D=
"bodyTitle" style=3D"font-family: 'Inter', sans-serif; font-size: 36px; fon=
t-weight: 700; line-height: 125%; color: #111111; text-transform: none; fon=
t-style: normal; text-decoration: none; text-align: center;"><a href=3D"htt=
ps://anlzn.clicks.mlsend.com/te/cl/eyJ2Ijoie1wiYVwiOjIsXCJsXCI6NzAxMjQxNTkw=
MjQyMzU2MjgsXCJyXCI6NzAxMjQ2NTU4MjM4MTYwMjl9IiwicyI6ImJlOWI5OWNlNjdmNTRkYzM=
ifQ" style=3D"text-decoration: none; color: #111111; text-transform: none; =
font-style: normal; text-decoration: none;" target=3D"_blank" data-link-id=
=3D"70124159024235628">Don=E2=80=99t forget about Cyber Monday</a></td>
 =
 =09=09=09</tr>
  =09=09</table>

=09=09</td>
=09</tr>
</table>=

<table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" bord=
er=3D"0" align=3D"center" width=3D"640" style=3D"width: 640px; min-width: 6=
40px;" class=3D"mlContentTable ">
=09<tr>
=09=09<td height=3D"10" class=
=3D"spacingHeight-10" style=3D"line-height: 10px; min-height: 10px;"></td>=

=09</tr>
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=20
          </td>
        </tr=
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      </table>

</td>
  </tr>
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=20
 =20
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=09

=09
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=09
=09

=09

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=09=09
=09  =09
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=
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=09=09=09<table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0=
" border=3D"0" align=3D"center" width=3D"100%">
=09=09=09=09<tr>
=09=09=
=09=09=09<td align=3D"center" id=3D"imageBlock-18">
            <a href=
=3D"https://anlzn.clicks.mlsend.com/te/cl/eyJ2Ijoie1wiYVwiOjIsXCJsXCI6NzAxM=
jQxNTkwMjQyMzU2MjgsXCJyXCI6NzAxMjQ2NTU4MjM4MTYwMjl9IiwicyI6ImJlOWI5OWNlNjdm=
NTRkYzMifQ" target=3D"_blank" data-link-id=3D"70124159024235628">
       =
         <img src=3D"https://storage.mlcdn.com/account_image/2/a392PoU4xEOn=
Uqd4_cyber-monday-email-featured.jpg" border=3D"0" alt=3D"Happy at work" wi=
dth=3D"640" style=3D"display: block;">
              </a>
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d>
=09=09=09=09</tr>
=09=09=09</table>

=09=09</td>
=09</tr>
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</td>
  </tr>
</table>

<table align=3D"center" border=3D"0" bgcolor=3D"#=
ffffff" class=3D"mlContentTable mlContentTableDefault" cellpadding=3D"0" ce=
llspacing=3D"0" width=3D"100%">
  <tr>
    <td class=3D"mlContentTableC=
ardTd">

<table align=3D"center" bgcolor=3D"#ffffff" border=3D"0"=
 cellpadding=3D"0" cellspacing=3D"0" class=3D"mlContentTable ml-fullwidth  =
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        <tr>=

<td>
           =20

=20
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=09
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=20
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=09
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=09=09
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=09
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=09=09
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=
=09

=09
=09=09

=09=09
=09

=20

=09=09<table r=
ole=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" border=3D"0" align=
=3D"center" width=3D"100%">
  =09=09=09<tr>
  =09=09=09=09<td class=3D"=
bodyTitle" id=3D"bodyText-20" style=3D"font-family: 'Inter', sans-serif; fo=
nt-size: 14px; line-height: 150%; color: #111111;"><p style=3D"margin-top: =
0px; margin-bottom: 10px; line-height: 150%;">Are you finished preparing fo=
r Black Friday? Then strap in because it=E2=80=99s time to do it all again =
for Cyber Monday.</p>
<p style=3D"margin-top: 0px; margin-bottom: 10px; l=
ine-height: 150%;">The good news is that most of what makes an effective Bl=
ack Friday email campaign also translates into Cyber Monday promotions. </p=
>
<p style=3D"margin-top: 0px; margin-bottom: 0px; line-height: 150%;">Bu=
t there=E2=80=99s still plenty you can do to keep your emails fresh. This a=
rticle contains many more tips, examples, and ideas you can use to create C=
yber Monday emails that sell.<br></p></td>
  =09=09=09</tr>
  =09=09</t=
able>
=09=09=09

=09=09</td>
=09</tr>
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ter" border=3D"0" bgcolor=3D"#ffffff" class=3D"mlContentTable mlContentTabl=
eDefault" cellpadding=3D"0" cellspacing=3D"0" width=3D"100%">
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"mlContentTable ml-fullwidth   " style=3D"width: 640px; min-width: 640px;" =
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=09<tr>=

=09=09<td align=3D"center" style=3D"padding: 0px 40px;" class=3D"mlConte=
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spacing=3D"0" border=3D"0" align=3D"center" width=3D"100%" style=3D"width: =
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=09=09=09=09<tr>
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enter">

=09=09=09=09=09=09<table role=3D"presentation" border=3D"0" ce=
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=09=09=09=09=09=09=09=09=09
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=09=09=09=09=09=09=09=09<a class=3D"mlContentButton" href=3D"https://anlzn.=
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s:3px;color:#ffffff;display:inline-block; font-size:14px;font-weight:400;li=
ne-height:20px;padding:15px 0 15px 0;text-align:center;text-decoration:none=
;width:200px;" target=3D"_blank" data-link-id=3D"70124159024235628">Plan my=
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=09=09=09<table role=3D"presentation" border=3D"0" cellpadding=3D"0" =
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=09=09=09=
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"bodyTitle">Have a lite day!

=09=09=09                    </span></td>=

=09=09=09                </tr>
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<table rol=
e=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" border=3D"0" align=
=3D"center" width=3D"640" style=3D"width: 640px; min-width: 640px;" class=
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=09=09<td height=3D"40" class=3D"spacingH=
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=09</tr>=

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=09=09=
=09<table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" border=
=3D"0" align=3D"center" width=3D"100%">
=09=09=09=09<tr>
=09=09=09=09=
=09<td align=3D"left" class=3D"bodyTitle" style=3D"font-family: 'Inter', sa=
ns-serif; font-size: 14px; font-weight: 700; line-height: 150%; color: #111=
111;">MailerLite</td>
=09=09=09=09</tr>
=09=09=09</table>

=09=09</=
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=09</tr>
</table>

<table role=3D"presentation" cellpadding=3D"=
0" cellspacing=3D"0" border=3D"0" align=3D"center" width=3D"640" style=3D"w=
idth: 640px; min-width: 640px;" class=3D"mlContentTable ">
=09<tr>
=09=
=09<td height=3D"10" class=3D"spacingHeight-10"></td>
=09</tr>
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=09=09=09<table r=
ole=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" border=3D"0" align=
=3D"center" width=3D"100%">
=09=09=09=09<tr>
=09=09=09=09=09<td align=
=3D"center">

=09=09=09=09=09=09<table role=3D"presentation" cellpaddin=
g=3D"0" cellspacing=3D"0" border=3D"0" align=3D"left" width=3D"267" style=
=3D"width: 267px; min-width: 267px;" class=3D"mlContentTable marginBottom">=

=09=09=09=09=09=09=09<tr>
=09=09=09=09=09=09=09=09<td align=3D"left" c=
lass=3D"bodyTitle" id=3D"footerText-42" style=3D"font-family: 'Inter', sans=
-serif; font-size: 12px; line-height: 150%; color: #111111;"><p style=3D"ma=
rgin-top: 0px; margin-bottom: 10px;"><strong></strong><strong>Europe</stron=
g><br>MailerLite LTD<br>Ground Floor, 71 Lower Baggot Street<br>Dublin 2, D=
02 P593, Ireland</p>
<p style=3D"margin-top: 0px; margin-bottom: 0px;"><s=
trong>United States</strong><br>MailerLite, Inc.<br>548 Market St.<br>San F=
rancisco, CA</p></td>
=09=09=09=09=09=09=09</tr>
=09=09=09=09=09=09=09<=
tr>
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le=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" border=3D"0" align=
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=09=09=09<td align=3D"center" width=3D"24" style=3D"padding: 0px 5px;" ng-s=
how=3D"slink.link !=3D ''">
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lzn.clicks.mlsend.com/te/cl/eyJ2Ijoie1wiYVwiOjIsXCJsXCI6NzAxMjQxNTkwNTM1OTU=
3NjMsXCJyXCI6NzAxMjQ2NTU4MjM4MTYwMjl9IiwicyI6IjA5YmM5MGQ1N2JmY2MzODYifQ" ta=
rget=3D"_self" data-link-id=3D"70124159053595763">
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=09=09=09=09=09=09<img width=3D"24" alt=3D"linkedin" src=3D"https://cdn.mai=
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padding: 0px 5px;" ng-show=3D"slink.link !=3D ''">
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XCI6NzAxMjQxNTkwNjA5MzU3OTYsXCJyXCI6NzAxMjQ2NTU4MjM4MTYwMjl9IiwicyI6IjAwNTJ=
jYmNlNWY5MDViM2MifQ" target=3D"_self" data-link-id=3D"70124159060935796">=

=09=09=09=09=09=09=09=09=09=09=09=09=09<img width=3D"24" alt=3D"youtube"=
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png" style=3D"display: block;" border=3D"0">
=09=09=09=09=09=09=09=09=09=
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width=3D"24" style=3D"padding: 0px 5px;" ng-show=3D"slink.link !=3D ''">
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J2Ijoie1wiYVwiOjIsXCJsXCI6NzAxMjQxNTkwNjcyMjcyNTMsXCJyXCI6NzAxMjQ2NTU4MjM4M=
TYwMjl9IiwicyI6IjZhYzBiY2U2ZDE0M2Q1MzcifQ" target=3D"_self" data-link-id=3D=
"70124159067227253">
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--1UldyxLa--