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Envelope-to: elvis@ebaarchitects.org
Delivery-date: Thu, 06 Apr 2023 13:06:46 -0400
From: MailerLite <info@mailerlite.com>
To: elvis@ebaarchitects.org
Reply-To: MailerLite <info@mailerlite.com>
Subject: The email subject line special sauce backed by data
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=09<td align=3D"center" id=3D"imageBlock-8">
            <a href=3D"https=
://anlzn.clicks.mlsend.com/te/cl/eyJ2Ijoie1wiYVwiOjIsXCJsXCI6ODQ3MjUzNzIwMj=
A1ODk2NjgsXCJyXCI6ODQ3MjU3MzIwOTg0NDI2Mjh9IiwicyI6ImNhZDE1OGY0Njk1MTRkNWIif=
Q" target=3D"_blank" data-link-id=3D"84725372020589668">
                =
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JSTPc74caaIBtRkYaLs.png" border=3D"0" alt=3D"Content writer, Jonas, looking=
 for subject lines on the lake." width=3D"640" style=3D"display: block;">=

</a>
          </td>
=09=09=09=09</tr>
=09=09=09</ta=
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=09=09</td>
=09</tr>
</table>

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ntation" cellpadding=3D"0" cellspacing=3D"0" border=3D"0" align=3D"center" =
width=3D"640" style=3D"width: 640px; min-width: 640px;" class=3D"mlContentT=
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=09<tr>
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=09</tr>
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<table alig=
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tentTableDefault" cellpadding=3D"0" cellspacing=3D"0" width=3D"640">
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<table align=3D"cen=
ter" bgcolor=3D"#ffffff" border=3D"0" cellpadding=3D"0" cellspacing=3D"0" c=
lass=3D"mlContentTable ml-default   " style=3D"width: 640px; min-width: 640=
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=09=09<table role=3D"presentation" cellpadding=3D"0=
" cellspacing=3D"0" border=3D"0" align=3D"center" width=3D"100%">
  =09=
=09=09<tr>
  =09=09=09=09<td class=3D"bodyTitle" id=3D"bodyText-10" style=
=3D"font-family: 'Inter', sans-serif; font-size: 14px; line-height: 150%; c=
olor: #111111;"><p style=3D"margin-top: 0px; margin-bottom: 10px; line-heig=
ht: 150%;">Hey MailerLiters,<br></p>
<p style=3D"margin-top: 0px; margin-=
bottom: 10px; line-height: 150%;">A good email subject line is like KFC=
=E2=80=99s secret Original Recipe:=C2=A0hugely appealing, but its ingredien=
ts are a mystery.<br></p>
<p style=3D"margin-top: 0px; margin-bottom: 10p=
x; line-height: 150%;">Until now, that is! Our data team analyzed millions =
of emails to discover the elements that power the most effective subject li=
nes. <br></p>
<p style=3D"margin-top: 0px; margin-bottom: 10px; line-heig=
ht: 150%;">The article highlights:<br></p>
<ul style=3D"margin-top: 0px; =
margin-bottom: 10px;"><li style=3D"margin-top: 0px; margin-bottom: 5px;"><p=
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erforming subject lines</p></li><li style=3D"margin-top: 0px; margin-bottom=
: 5px;"><p style=3D"margin-top: 0px; margin-bottom: 0px; line-height: 150%;=
">A list of keywords that can lead to more opens (and ones to avoid)</p></l=
i><li style=3D"margin-top: 0px; margin-bottom: 5px;"><p style=3D"margin-top=
: 0px; margin-bottom: 0px; line-height: 150%;">Which industries can boost o=
pen rates by including numbers</p></li><li style=3D"margin-top: 0px; margin=
-bottom: 5px;"><p style=3D"margin-top: 0px; margin-bottom: 0px; line-height=
: 150%;">15 actionable tips to write subject lines your subscribers can=
=E2=80=99t help but open</p></li></ul>
<p style=3D"margin-top: 0px; margi=
n-bottom: 0px; line-height: 150%;">It=E2=80=99s all the data-backed insight=
 you need to optimize your subject lines and send your open rates soaring! =
=F0=9F=9A=80 <br></p></td>
  =09=09=09</tr>
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=09=09=09=09=09<td align=3D"center"=
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=09=09=09=09=09=09<table role=3D"presentation" border=3D"0" cellpadd=
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=09=09=09=09=09=09=09=09=09
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20px;padding:15px 0 15px 0;text-align:center;text-decoration:none;width:200=
px;" target=3D"_blank" data-link-id=3D"84725372025832550">See the guide!</a=
>
=09=09=09=09=09=09=09=09=09
=09=09=09=09=09=09=09=09</td>
=09=09=09=09=09=09=
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=3D"#ffffff" class=3D"mlContentTable mlContentTableDefault" cellpadding=3D"=
0" cellspacing=3D"0" width=3D"640">
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bleCardTd">

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=3D"0" cellpadding=3D"0" cellspacing=3D"0" class=3D"mlContentTable ml-defau=
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<tab=
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lign=3D"center" width=3D"640" style=3D"width: 640px; min-width: 640px;" cla=
ss=3D"mlContentTable ">
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=09=09<td align=3D"center" style=3D"pad=
ding: 0px 40px;" class=3D"mlContentOuter">

=09=09<table role=3D"pres=
entation" cellpadding=3D"0" cellspacing=3D"0" border=3D"0" align=3D"center"=
 width=3D"100%">
  =09=09=09<tr>
=09=09=09=09=09<td align=3D"center" cl=
ass=3D"bodyTitle" style=3D"font-family: 'Inter', sans-serif; font-size: 36p=
x; font-weight: 700; line-height: 125%; color: #111111; text-transform: non=
e; font-style: normal; text-decoration: none; text-align: center;"><a href=
=3D"https://anlzn.clicks.mlsend.com/te/cl/eyJ2Ijoie1wiYVwiOjIsXCJsXCI6ODQ3M=
jUzNzIwMzEwNzU0MzEsXCJyXCI6ODQ3MjU3MzIwOTg0NDI2Mjh9IiwicyI6ImI1ZTMwNmM5NWE5=
OGIxMmMifQ" style=3D"text-decoration: none; color: #111111; text-transform:=
 none; font-style: normal; text-decoration: none;" target=3D"_blank" data-l=
ink-id=3D"84725372031075431">The email automation that unlocks more leads</=
a></td>
  =09=09=09</tr>
  =09=09</table>

=09=09</td>
=09</tr>=

</table>

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          </td>
=
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</td>
  </tr>
</table>

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ffffff" class=3D"mlContentTable mlContentTableDefault" cellpadding=3D"0" ce=
llspacing=3D"0" width=3D"640">
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rdTd">

<table align=3D"center" bgcolor=3D"#ffffff" border=3D"0" =
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style=3D"width: 640px; min-width: 640px;" width=3D"640">
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" border=3D"0" align=3D"center" width=3D"100%">
=09=09=09=09<tr>
=09=09=
=09=09=09<td align=3D"center" id=3D"imageBlock-18">
            <a href=
=3D"https://anlzn.clicks.mlsend.com/te/cl/eyJ2Ijoie1wiYVwiOjIsXCJsXCI6ODQ3M=
jUzNzIwMzczNjY4ODgsXCJyXCI6ODQ3MjU3MzIwOTg0NDI2Mjh9IiwicyI6ImJiMTRlODIzODli=
OTUxZmMifQ" target=3D"_blank" data-link-id=3D"84725372037366888">
       =
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sw6O5QsErfYFRncTjH8HDs5wazMs.png" border=3D"0" alt=3D"Content writer, Jonas=
, looking for subject lines on the lake." width=3D"640" style=3D"display: b=
lock;">
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=09=09=09=09</tr>
=09=09=
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le align=3D"center" border=3D"0" bgcolor=3D"#ffffff" class=3D"mlContentTabl=
e mlContentTableDefault" cellpadding=3D"0" cellspacing=3D"0" width=3D"640">=

<table align=
=3D"center" bgcolor=3D"#ffffff" border=3D"0" cellpadding=3D"0" cellspacing=
=3D"0" class=3D"mlContentTable ml-default   " style=3D"width: 640px; min-wi=
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=09=09<table role=3D"presentation" cellpadding=
=3D"0" cellspacing=3D"0" border=3D"0" align=3D"center" width=3D"100%">
  =
=09=09=09<tr>
  =09=09=09=09<td class=3D"bodyTitle" id=3D"bodyText-20" st=
yle=3D"font-family: 'Inter', sans-serif; font-size: 14px; line-height: 150%=
; color: #111111;"><p style=3D"margin-top: 0px; margin-bottom: 10px; line-h=
eight: 150%;">Lead magnet automations are a powerful way to generate leads =
and increase conversion rates. =F0=9F=94=91</p>
<p style=3D"margin-top: 0=
px; margin-bottom: 10px; line-height: 150%;">The more opportunities you hav=
e to=C2=A0provide value through educational content and additional incentiv=
es, the closer you get to converting subscribers into happy customers.<br><=
/p>
<p style=3D"margin-top: 0px; margin-bottom: 10px; line-height: 150%;"=
>And the beauty about lead magnet automation is that once you've set them u=
p, you can sit back and=C2=A0relax while they do their thing.</p>
<p styl=
e=3D"margin-top: 0px; margin-bottom: 10px; line-height: 150%;">Want to crea=
te a=C2=A0high-converting lead magnet automation?=C2=A0</p>
<p style=3D"m=
argin-top: 0px; margin-bottom: 10px; line-height: 150%;">You'll learn:</p>=

<ul style=3D"margin-top: 0px; margin-bottom: 10px;"><li style=3D"margin-=
top: 0px; margin-bottom: 5px;">How many emails to create=C2=A0</li><li styl=
e=3D"margin-top: 0px; margin-bottom: 5px;">What to include in your emails</=
li><li style=3D"margin-top: 0px; margin-bottom: 5px;">How to set=C2=A0up yo=
ur automation</li></ul>
<p style=3D"margin-top: 0px; margin-bottom: 0px; =
line-height: 150%;">+ <em>You=E2=80=99ll have a visual example to guide you=
</em>. =F0=9F=91=A8=E2=80=8D=F0=9F=92=BB</p></td>
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entation" cellpadding=3D"0" cellspacing=3D"0" border=3D"0" align=3D"center"=
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Table ">
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=09=09=09<table role=3D"presentation" cellpaddin=
g=3D"0" cellspacing=3D"0" border=3D"0" align=3D"center" width=3D"560" style=
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<table =
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<table align=3D=
"center" bgcolor=3D"#d5f2e2" border=3D"0" cellpadding=3D"0" cellspacing=3D"=
0" class=3D"mlContentTable ml-default   " style=3D"width: 640px; min-width:=
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=3D"0" cellspacing=3D"0" border=3D"0" align=3D"center" width=3D"100%">
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=09=09=09<tr>
  =09=09=09=09<td class=3D"bodyTitle" id=3D"bodyText-26" st=
yle=3D"font-family: 'Inter', sans-serif; font-size: 14px; line-height: 150%=
; color: #111111;"><p style=3D"margin-top: 0px; margin-bottom: 10px; line-h=
eight: 150%; text-align: center;"><span style=3D"font-size: 18px;"><strong>=
SDKs are now available</strong>=C2=A0=F0=9F=93=A2</span></p>
<p style=3D"=
margin-top: 0px; margin-bottom: 0px; line-height: 150%; text-align: center;=
">A special announcement for all you technical wizards who use API endpoint=
s to integrate MailerLite accounts with other applications. We just publish=
ed SDKs with=C2=A0the list of official libraries for your favorite programm=
ing languages. <br></p></td>
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<table align=3D"center" bg=
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=09=09=09=09=09=09=09=09<td align=3D=
"center" class=3D"mlContentButton" style=3D"font-family: 'Inter', sans-seri=
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=09=09=09=09=09=09=09=09=09
=09=09=09=09=09=
=09=09=09=09=09<a class=3D"mlContentButton" href=3D"https://anlzn.clicks.ml=
send.com/te/cl/eyJ2Ijoie1wiYVwiOjIsXCJsXCI6ODQ3MjUzNzIwNDk5NDk4MDMsXCJyXCI6=
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amily: 'Inter', sans-serif; background-color:#09C269;border-radius:3px;colo=
r:#ffffff;display:inline-block; font-size:14px;font-weight:400;line-height:=
20px;padding:15px 0 15px 0;text-align:center;text-decoration:none;width:200=
px;" target=3D"_blank" data-link-id=3D"84725372049949803">See the SDKs</a>=

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ntation" cellpadding=3D"0" cellspacing=3D"0" border=3D"0" align=3D"center" =
width=3D"640" style=3D"width: 640px; min-width: 640px;" class=3D"mlContentT=
able ">
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e=3D"line-height: 20px; min-height: 20px;"></td>
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=09=09=09<table rol=
e=3D"presentation" border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=
=3D"100%">
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=09=09=09            <table role=3D"presentation" cellpadding=3D"0" cellspa=
cing=3D"0" border=3D"0" align=3D"center" style=3D"border-radius: 50px;">
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enter" style=3D"border-radius: 50px;">

=09=09=09                      =
  <img src=3D"https://storage.mlcdn.com/account_image/2/9FCFSE9W3Gdm8lolmwg=
d64UVG8poBsX5qg3EyuQ1.png" border=3D"0" width=3D"100" style=3D"border-radiu=
s: 50px; display: block;" alt=3D"Jonas profile picture">

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                          =
  <span style=3D"font-family: 'Inter', sans-serif; color: #111111; font-siz=
e: 14px; line-height: 150%; text-align: center;" class=3D"bodyTitle">Have a=
 lite day!

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t" valign=3D"top">

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h=3D"100%" cellpadding=3D"0" border=3D"0" cellspacing=3D"0" align=3D"center=
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=09=09=09=09=09=09=09=
=09=09<img border=3D"0" height=3D"57" id=3D"signatureImage-34" alt=3D"" src=
=3D"https://storage.mlcdn.com/account_image/2/QfmzoCep3SCXHcQFACfjUDLph5dyM=
fMTITpgcFns.png" style=3D"display: block;">
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<table align=3D"center"=
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ault" cellpadding=3D"0" cellspacing=3D"0" width=3D"640">
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=3D"#ffffff" border=3D"0" cellpadding=3D"0" cellspacing=3D"0" class=3D"mlCo=
ntentTable ml-default   " style=3D"width: 640px; min-width: 640px;" width=
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<table align=3D"center" border=3D"0" bgcolor=3D"#ffffff" class=3D"mlC=
ontentTable mlContentTableFooterDefault" cellpadding=3D"0" cellspacing=3D"0=
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<table role=3D"presentation" cellpadd=
ing=3D"0" cellspacing=3D"0" border=3D"0" align=3D"center" width=3D"640" sty=
le=3D"width: 640px; min-width: 640px;" class=3D"mlContentTable ">
=09<tr>=

=09=09<td height=3D"40" class=3D"spacingHeight-40" style=3D"line-height:=
 40px; min-height: 40px;"></td>
=09</tr>
</table>

=09=09=09<table role=3D"presentation" c=
ellpadding=3D"0" cellspacing=3D"0" border=3D"0" align=3D"center" width=3D"1=
00%">
=09=09=09=09<tr>
=09=09=09=09=09<td align=3D"left" class=3D"bodyT=
itle" style=3D"font-family: 'Inter', sans-serif; font-size: 14px; font-weig=
ht: 700; line-height: 150%; color: #111111;">MailerLite</td>
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</tr>
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=09=09</td>
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</table>

<tabl=
e role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" border=3D"0" al=
ign=3D"center" width=3D"640" style=3D"width: 640px; min-width: 640px;" clas=
s=3D"mlContentTable ">
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Height-10"></td>
=09</tr>
</table>

=09=09=09<table role=3D"presentation" cellpadding=3D"=
0" cellspacing=3D"0" border=3D"0" align=3D"center" width=3D"100%">
=09=09=
=09=09<tr>
=09=09=09=09=09<td align=3D"center">

=09=09=09=09=09=09<t=
able role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" border=3D"0"=
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ss=3D"mlContentTable marginBottom">
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=09=09=09=09=09<td align=3D"left" class=3D"bodyTitle" id=3D"footerText-38" =
style=3D"font-family: 'Inter', sans-serif; font-size: 12px; line-height: 15=
0%; color: #111111;"><p style=3D"margin-top: 0px; margin-bottom: 10px;"><st=
rong></strong><strong>Europe</strong><br>MailerLite LTD<br>Ground Floor, 71=
 Lower Baggot Street<br>Dublin 2, D02 P593, Ireland</p>
<p style=3D"margi=
n-top: 0px; margin-bottom: 0px;"><strong>United States</strong><br>MailerLi=
te, Inc.<br>548 Market St.<br>San Francisco, CA</p></td>
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t=3D"25" class=3D"spacingHeight-20"></td>
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" cellspacing=3D"0" border=3D"0" align=3D"left">
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"24" style=3D"padding: 0px 5px;" ng-show=3D"slink.link !=3D ''">
        =
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wiYVwiOjIsXCJsXCI6ODQ3MjUzNzIwNTcyODk4MzYsXCJyXCI6ODQ3MjU3MzIwOTg0NDI2Mjh9I=
iwicyI6ImJjMDk3NTM3NDQwZDhlYjgifQ" target=3D"_self" data-link-id=3D"8472537=
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nk !=3D ''">
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nd.com/te/cl/eyJ2Ijoie1wiYVwiOjIsXCJsXCI6ODQ3MjUzNzIwNjI1MzI3MTcsXCJyXCI6OD=
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x;" ng-show=3D"slink.link !=3D ''">
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                                    </a>
                     =
           </td>
                            </tr>
                    =
        <tr>
                                <td align=3D"right" class=3D=
"bodyTitle" style=3D"font-family: 'Inter', sans-serif; font-size: 12px; lin=
e-height: 150%; color: #111111;">
                                    <a =
href=3D"https://anlzn.clicks.mlsend.com/te/cl/eyJ2Ijoie1wiYVwiOjIsXCJsXCI6O=
DQ3MjUzNzIwODU2MDEzOTIsXCJyXCI6ODQ3MjU3MzIwOTg0NDI2Mjh9IiwicyI6ImVjMGU3YjYw=
ZWE4YjgwZjcifQ" style=3D"color: #333333; text-decoration: underline;" data-=
link-id=3D"84725372085601392" data-link-type=3D"preference_center">
     =
                                   <span style=3D"color: #333333;">Update p=
references</span>
                                       =20
            =
                        </a>
                                </td>
    =
                        </tr>
                        </table>

=09=
=09=09=09=09</td>
=09=09=09=09</tr>
=09=09=09</table>
=09=09</td>
=
=09</tr>
</table>

=20
          <=
/td>
        </tr>
      </table>

</td>
  </tr>
</table>=

</td>
        </tr>

</table>

=
<table cellpadding=3D"0" cellspacing=3D"0" border=3D"0" align=3D"center" wi=
dth=3D"640" style=3D"width: 640px; min-width: 640px;" class=3D"mlContentTab=
le">
  <tr>
    <td height=3D"40" class=3D"spacingHeight-20"></td>
  =
</tr>
 =20
 =20
</table>

=

</td>
  </tr>
<=
/table>

</div>
</body>
--HADL19SY--