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Delivery-date: Thu, 08 Aug 2024 09:38:48 -0400
Subject: =?UTF-8?Q?16_high-performing_welcome_email_examples_=F0=9F=91=8B?=
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To: "elvis@ebaarchitects.org" <elvis@ebaarchitects.org>
Date: 08 Aug 2024 13:36:45 -0000
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<title>16 high-performing welcome email examples =F0=9F=91=8B</title>
</head>
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olor:#ffffff;"><span style=3D"display:none"><img src=3D"https://anlzn.cl=
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<table align=3D"center" width=3D"100%" cellpadding=3D"0"=
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or:#ffffff;line-height:0px;max-height:0px;max-width:0px;opacity:0;overfl=
ow:hidden;mso-hide:all;">
                                &nbsp;Plus, find out how your open and c=
lick rates are performing for 2024
                            </div>
                        </td>
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NCJ9" data-link-id=3D"129104676497917178" data-link-type=3D"webview">Vie=
w in browser</a>&nbsp;
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ight: 20px;"></td>
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<table class=3D"ml-default" width=3D"100%" bgcolor align=3D"center" bord=
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size: 27px; line-height: 125%; font-weight: bold; font-style: normal; te=
xt-decoration: none; ;margin-bottom: 10px; margin-bottom: 0; text-align:=
 center;"><span class=3D"ml-rte-link-wrapper"><a href=3D"https://anlzn.c=
licks.mlsend.com/ty/cl/eyJ2Ijoie1wiYVwiOjIsXCJsXCI6MTI5MTA0Njc2NTEwNTAwM=
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 target=3D"_blank" style=3D"color: #000000; font-weight: bold; font-styl=
e: normal; text-decoration: none;" data-link-id=3D"129104676510500100">H=
igh-performing welcome emails</a></span> </h1>

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                        <a href=3D"https://anlzn.clicks.mlsend.com/ty/cl=
/eyJ2Ijoie1wiYVwiOjIsXCJsXCI6MTI5MTA0Njc2NTE3ODQwMTM1LFwiclwiOjEyOTEwNDg=
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le=3D"text-decoration: none;" data-link-id=3D"129104676517840135">
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count_image/2/ffCQh9ZOjGZvFxsJtF0fOl3vUHQ27naJxw0p1KFK.png" border=3D"0"=
 alt=3D"Paulius, SEO team lead" width=3D"640" class=3D"img" style=3D"dis=
play: block;">
                            </a>
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    <p dir=3D"ltr" style=3D"font-family: 'Inter', sans-serif; color: #54=
5454; font-size: 16px; line-height: 150%; margin-top: 0; margin-bottom: =
10px;">Hey MailerLiters =F0=9F=91=8B,</p>
<p dir=3D"ltr" style=3D"font-family: 'Inter', sans-serif; color: #545454=
; font-size: 16px; line-height: 150%; margin-top: 0; margin-bottom: 10px=
;">Welcome emails set the tone for what your subscribers can expect to r=
eceive from you. A good one will create excitement, increase engagement,=
 build trust and even boost conversions=E2=80=94a bad one can lead them =
right to that unsubscribe button. =F0=9F=AB=A3</p>
<p dir=3D"ltr" style=3D"font-family: 'Inter', sans-serif; color: #545454=
; font-size: 16px; line-height: 150%; margin-top: 0; margin-bottom: 10px=
;">Since welcome emails can make or break a relationship, it=E2=80=99s w=
orthwhile taking time to personalize them, show some brand personality, =
express gratitude, and provide a clear call to action.&nbsp;</p>
<p dir=3D"ltr" style=3D"font-family: 'Inter', sans-serif; color: #545454=
; font-size: 16px; line-height: 150%; margin-top: 0; margin-bottom: 0;">=
Here are <strong>16 examples</strong> of really good welcome emails and =
some takeaways that you can use to craft your own.<br></p>

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<table class=3D"ml-btn-container" cellpadding=3D"0" cellspacing=3D"0=
" border=3D"0" width=3D"auto">
    <tr>
        <td align=3D"center" valign=3D"middle">
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            <div xp-if>
                
            </div>
            
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                            <table class=3D"ml-btn ml-btn-primary ml-btn=
-filled" border=3D"0" cellpadding=3D"0" cellspacing=3D"0" role=3D"presen=
tation" style=3D"border-collapse: separate; width: auto;">
                    <tr>
                        <th align=3D"center" valign=3D"middle" style=3D"=
background-color: #09C269; border-radius: 3px; mso-padding-top-alt: 12px=
; mso-padding-bottom-alt: 12px; mso-padding-left-alt: 25px; mso-padding-=
right-alt: 25px; -webkit-font-smoothing: auto; word-break: break-all;">
                            
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<a href=3D"https://anlzn.clicks.mlsend.com/t=
y/cl/eyJ2Ijoie1wiYVwiOjIsXCJsXCI6MTI5MTA0Njc2NTI0MTMxNTkzLFwiclwiOjEyOTE=
wNDgyOTk1MjgyMDUwNX0iLCJzIjoiNjc5MDlmNDIzMTI0MDI3ZSJ9" target=3D"_blank"=
 style=3D"display: inline-block; padding: 12px 25px; font-family: 'Inter=
', sans-serif; color: #ffffff; font-size: 14px; letter-spacing: 0.025em;=
 text-decoration: none; border-radius: 3px; line-height: 16px; mso-line-=
height-rule: at-least; word-break: break-word; min-width: 70px; font-wei=
ght: normal; font-style: normal;" data-link-id=3D"129104676524131593">
                                <div>Show me the examples</div>
                            </a>
                        </th>
                    </tr>
                </table>
                        
                        
        </td>
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</table>

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    <table width=3D"100%" border=3D"0" cellspacing=3D"0" cellpadding=3D"=
0">
    <tr>
        <td class=3D"row" style=3D"padding: 0 50px;" align=3D"center">
            <table role=3D"presentation" cellpadding=3D"0" cellspacing=3D=
"0" border=3D"0" align=3D"center" width=3D"100%">
                <tr>
                    <td height=3D"1" style=3D"border-top: 1px solid #EAE=
CED; line-height: 1px;"></td>
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<table width=3D"100%" border=3D"0" cellspacing=3D"0" cellpadding=3D"0" s=
tyle=3D"border-collapse: separate!important; border-radius: 8px;">
    <tr>
        <td class=3D"row" bgcolor=3D"#f6f6f6" style=3D"padding: 40px; bo=
rder: 1px solid #f6f6f6; border-radius: 7px;">
            <table width=3D"100%" border=3D"0" cellspacing=3D"0" cellpad=
ding=3D"0">
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                    <td>
                        <h2 style=3D"font-family: 'Inter', sans-serif; c=
olor: #000000; font-size: 22px; line-height: 125%; font-weight: bold; fo=
nt-style: normal; text-decoration: none; ;margin-bottom: 10px; text-alig=
n: center;"><span class=3D"ml-rte-link-wrapper"><a href=3D"https://anlzn=
.clicks.mlsend.com/ty/cl/eyJ2Ijoie1wiYVwiOjIsXCJsXCI6MTI5MTA0Njc2NTI4MzI=
1OTAwLFwiclwiOjEyOTEwNDgyOTk1MjgyMDUwNX0iLCJzIjoiYjliZTIwZDE2MmUyZWM5NyJ=
9" target=3D"_blank" style=3D"color: #000000; font-weight: bold; font-st=
yle: normal; text-decoration: none;" data-link-id=3D"129104676528325900"=
>Email Marketing for Authors: A Workshop with Ivy Hunt &amp; Danika Bloo=
m</a></span></h2>
<p style=3D"font-family: 'Inter', sans-serif; color: #515856; font-size:=
 16px; line-height: 150%; margin-top: 0; margin-bottom: 10px;">Join USA =
Today Bestselling Authors Ivy Hunt and Danika Bloom for an email marketi=
ng workshop exclusively for authors on <strong>Aug 20th 17:00 UTC</stron=
g>. =F0=9F=93=9A&nbsp;</p>
<p style=3D"font-family: 'Inter', sans-serif; color: #515856; font-size:=
 16px; line-height: 150%; margin-top: 0; margin-bottom: 0;">Whether you=E2=
=80=99re a seasoned writer or just starting out, this webinar offers ess=
ential insights and practical tips to grow your readership and engage yo=
ur audience.</p>
                    </td>
                </tr>
                <tr>
                    <td height=3D"30" style=3D"line-height: 30px;"></td>=

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            <td class=3D"col" width=3D"40" height=3D"30" style=3D"line-h=
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            <td class=3D"col" width=3D"250" valign=3D"middle">
                <h1 style=3D"font-family: 'Inter', sans-serif; color: #0=
00000; font-size: 27px; line-height: 125%; font-weight: bold; font-style=
: normal; text-decoration: none; ;margin-bottom: 10px;"><a href=3D"https=
://anlzn.clicks.mlsend.com/ty/cl/eyJ2Ijoie1wiYVwiOjIsXCJsXCI6MTI5MTA0Njc=
2NTM4ODExNjY1LFwiclwiOjEyOTEwNDgyOTk1MjgyMDUwNX0iLCJzIjoiZjE4ZDBiYjA3NGI=
0N2FiYSJ9" target=3D"_blank" draggable=3D"false" style=3D"color: #000000=
; font-weight: bold; font-style: normal; text-decoration: none;" data-li=
nk-id=3D"129104676538811665">Pay with PayPal =F0=9F=8E=89</a></h1>
<p dir=3D"ltr" style=3D"font-family: 'Inter', sans-serif; color: #515856=
; font-size: 16px; line-height: 150%; margin-top: 0; margin-bottom: 10px=
;">PayPal is now an accepted payment method for MailerLite and it couldn=
't be easier to use. </p>
<p dir=3D"ltr" style=3D"font-family: 'Inter', sans-serif; color: #515856=
; font-size: 16px; line-height: 150%; margin-top: 0; margin-bottom: 10px=
;">Simply choose the PayPal option at checkout, log in to your account a=
nd proceed with the purchase, it=E2=80=99ll then redirect you back to Ma=
ilerLite when complete.</p>
                <table width=3D"100%" border=3D"0" cellspacing=3D"0" cel=
lpadding=3D"0">
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<table class=3D"ml-default" width=3D"100%" bgcolor align=3D"center" bord=
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<div class=3D"editor-html-code">
    <table width=3D"100%" border=3D"0" cellspacing=3D"0" cellpadding=3D"=
0">
    <tr>
        <td class=3D"row" style=3D"padding: 40px 50px;">
            <table width=3D"100%" border=3D"0" cellspacing=3D"0" cellpad=
ding=3D"0" style=3D"border-collapse: separate!important; border-radius: =
8px;">
                <tr>
                    <td class=3D"row" bgcolor=3D"#D5F2E2" style=3D"paddi=
ng: 40px; border: 1px solid #E6E6E6; border-radius: 7px;">
                        <table width=3D"100%" border=3D"0" cellspacing=3D=
"0" cellpadding=3D"0">
                            <tr>
                                <td style=3D"padding-bottom: 30px;">
                                    <h2 style=3D"font-family: 'Inter', s=
ans-serif; color: #000000; font-size: 24px; line-height: 125%; font-weig=
ht: bold; font-style: normal; text-decoration: none; ;margin-bottom: 10p=
x; text-align: center;">
                                        Join our newsletter referral pro=
gram!
                                    </h2>
                                    <p style=3D"font-family: 'Inter', sa=
ns-serif; color: #515856; font-size: 16px; line-height: 165%; margin-top=
: 0; margin-bottom: 0; text-align: center;">
                                        Share this newsletter with your =
friends. When they subscribe, you unlock rewards!
                                    </p>
                                </td>
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                                <td align=3D"center">
                                    <table class=3D"ml-btn ml-btn-primar=
y ml-btn-filled" border=3D"0" cellpadding=3D"0" cellspacing=3D"0" role=3D=
"presentation" style=3D"border-collapse: separate; width: auto;">
                                        <tr>
                                            <th align=3D"center" valign=3D=
"middle" style=3D"background-color: #09C269; border-radius: 6px; font-we=
ight: normal; font-style: normal; text-decoration: none; ;mso-padding-to=
p-alt: 14px; mso-padding-bottom-alt: 14px; mso-padding-left-alt: 25px; m=
so-padding-right-alt: 25px; -webkit-font-smoothing: auto; word-break: br=
eak-all;">
                                                <a href=3D"https://anlzn=
.clicks.mlsend.com/ty/cl/eyJ2Ijoie1wiYVwiOjIsXCJsXCI6MTI5MTA0Njc2NTQ5Mjk=
3NDI5LFwiclwiOjEyOTEwNDgyOTk1MjgyMDUwNX0iLCJzIjoiNTI4NWE3Y2Q3NGMwY2EwZCJ=
9" target=3D"_blank" style=3D"display: inline-block; padding: 14px 25px;=
 font-family: 'Inter', sans-serif; color: #ffffff; font-size: 14px; lett=
er-spacing: 0.025em; text-decoration: none; border-radius: 6px; line-hei=
ght: 16px; mso-line-height-rule: at-least; word-break: break-all; min-wi=
dth: 70px; width: auto; max-width: 90%;" data-link-id=3D"129104676549297=
429">
                                                    <div>Click to share<=
/div>
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                            <tr>
                                <td style=3D"padding-top: 30px;">
                                    <p style=3D"font-family: 'Inter', sa=
ns-serif; color: #515856; font-size: 16px; line-height: 165%; margin-top=
: 0; margin-bottom: 0; text-align: center;">
                                        Or copy &amp; paste the link dir=
ectly to your friends:=20
                                    </p>
                                </td>
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    <h2 dir=3D"ltr" style=3D"font-family: 'Inter', sans-serif; color: #0=
00000; font-size: 22px; line-height: 125%; font-weight: bold; font-style=
: normal; text-decoration: none; ;margin-bottom: 10px;"><strong>Rewards =
you could unlock...</strong></h2>
<ul style=3D"font-family: 'Inter', sans-serif; color: #515856; font-size=
: 16px; line-height: 150%; margin-top: 0; margin-bottom: 10px;"><li dir=3D=
"ltr"><p dir=3D"ltr" style=3D"font-family: 'Inter', sans-serif; color: #=
515856; font-size: 16px; line-height: 150%; margin-top: 0; margin-bottom=
: 0;">With 5 referrals, you get a social media shoutout! =F0=9F=93=A3</p=
></li><li dir=3D"ltr"><p dir=3D"ltr" style=3D"font-family: 'Inter', sans=
-serif; color: #515856; font-size: 16px; line-height: 150%; margin-top: =
0; margin-bottom: 0;">With 20 referrals, expect <a href=3D"https://anlzn=
.clicks.mlsend.com/ty/cl/eyJ2Ijoie1wiYVwiOjIsXCJsXCI6MTI5MTA0Njc2NTUzNDk=
xNzM0LFwiclwiOjEyOTEwNDgyOTk1MjgyMDUwNX0iLCJzIjoiZjQ4OGNkOGUzZWI3YzBhNiJ=
9" target=3D"_blank" style=3D"color: #09c269; font-weight: normal; font-=
style: normal; text-decoration: underline;" data-link-id=3D"129104676553=
491734">Leaving the Basecamp</a> to arrive at your door =F0=9F=93=96</p>=
</li><li dir=3D"ltr"><p dir=3D"ltr" style=3D"font-family: 'Inter', sans-=
serif; color: #515856; font-size: 16px; line-height: 150%; margin-top: 0=
; margin-bottom: 0;">With 50 referrals, you've unlocked a 1-1 20 minute =
email marketing consultation with one of us! =F0=9F=A7=91=E2=80=8D=F0=9F=
=92=BB</p></li><li dir=3D"ltr"><p dir=3D"ltr" style=3D"font-family: 'Int=
er', sans-serif; color: #515856; font-size: 16px; line-height: 150%; mar=
gin-top: 0; margin-bottom: 0;">With 100 referrals, you'll be featured in=
 our next newsletter =F0=9F=93=A7</p></li><li dir=3D"ltr"><p dir=3D"ltr"=
 style=3D"font-family: 'Inter', sans-serif; color: #515856; font-size: 1=
6px; line-height: 150%; margin-top: 0; margin-bottom: 0;">With 200 refer=
rals, expect to be decked out in full MailerLite swag =F0=9F=98=8F</p></=
li></ul>
<p dir=3D"ltr" style=3D"font-family: 'Inter', sans-serif; color: #515856=
; font-size: 16px; line-height: 150%; margin-top: 0; margin-bottom: 10px=
;">and finally...&nbsp;</p>
<ul style=3D"font-family: 'Inter', sans-serif; color: #515856; font-size=
: 16px; line-height: 150%; margin-top: 0; margin-bottom: 10px;"><li dir=3D=
"ltr"><p dir=3D"ltr" style=3D"font-family: 'Inter', sans-serif; color: #=
515856; font-size: 16px; line-height: 150%; margin-top: 0; margin-bottom=
: 0;">With 1000 referrals, unlock a flight to New York and a dinner with=
 MailerLite's co-founders, Ilma &amp; Ignas! =F0=9F=A5=B3</p></li></ul>

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    <p style=3D"font-family: 'Inter', sans-serif; color: #515856; font-s=
ize: 16px; line-height: 150%; margin-top: 0; margin-bottom: 0;">Curious =
about our terms? You can find them <span class=3D"ml-rte-link-wrapper"><=
a href=3D"https://anlzn.clicks.mlsend.com/ty/cl/eyJ2Ijoie1wiYVwiOjIsXCJs=
XCI6MTI5MTA0Njc2NTU3Njg2MDQwLFwiclwiOjEyOTEwNDgyOTk1MjgyMDUwNX0iLCJzIjoi=
YjkyNmUwMTg1N2IyMWJiNSJ9" target=3D"_blank" style=3D"color: #09c269; fon=
t-weight: normal; font-style: normal; text-decoration: underline;" data-=
link-id=3D"129104676557686040">here</a></span>.</p>

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<table class=3D"ml-default" width=3D"100%" bgcolor align=3D"center" bord=
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    <table width=3D"100%" border=3D"0" cellspacing=3D"0" cellpadding=3D"=
0">
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            <table role=3D"presentation" cellpadding=3D"0" cellspacing=3D=
"0" border=3D"0" align=3D"center" width=3D"100%">
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fff; line-height: 1px;"></td>
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<table class=3D"ml-default" width=3D"100%" bgcolor align=3D"center" bord=
er=3D"0" cellspacing=3D"0" cellpadding=3D"0">
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<table align=3D"center" width=3D"100%" cellpadding=3D"0" cellspacing=3D"=
0" border=3D"0">
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        <td class=3D"col" align=3D"left" width=3D"250" valign=3D"top" st=
yle=3D"text-align: left!important;">
            <h5 style=3D"font-family: 'Inter', sans-serif; color: #00000=
0; font-size: 16px; line-height: 125%; font-weight: bold; font-style: no=
rmal; text-decoration: none; margin-bottom: 6px;"><strong>MailerLite</st=
rong></h5>
            <p style=3D"font-family: 'Inter', sans-serif; color: #000000=
; font-size: 12px; line-height: 150%; margin-bottom: 6px; display: inlin=
e-block;"><strong>Europe</strong><br>MailerLite LTD<br>38 Mount Street U=
pper<br>Dublin 2, D02 PR89, Ireland</p>
<p style=3D"font-family: 'Inter', sans-serif; color: #000000; font-size:=
 12px; line-height: 150%; margin-bottom: 6px; display: inline-block;"><s=
trong>United States</strong><br>MailerLite, Inc.<br>548 Market St.<br>Sa=
n Francisco, CA</p>

<table width=3D"100%" cellpadding=3D"0" cellspacing=3D"0" bo=
rder=3D"0">
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t: 30px;"></td>
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yle=3D"text-align: left!important;">
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; font-size: 12px; line-height: 150%; margin-bottom: 6px; display: inlin=
e-block;">You received this email because you signed up on the MailerLit=
e website.</p>
<div><p style=3D"font-family: 'Inter', sans-serif; color: #000000; font-=
size: 12px; line-height: 150%; display: inline-block; margin-bottom: 0;"=
><span class=3D"ml-rte-link-wrapper" style=3D"color: #767C87; font-weigh=
t: normal; font-style: normal; text-decoration: underline;"><a href=3D"h=
ttps://anlzn.clicks.mlsend.com/ty/cl/eyJ2Ijoie1wiYVwiOjIsXCJsXCI6MTI5MTA=
0Njc2NTg1OTk3NjAxLFwiclwiOjEyOTEwNDgyOTk1MjgyMDUwNX0iLCJzIjoiZTE2ODJjMGU=
5NTNhZTI4YSJ9" target=3D"_blank" style=3D"color: #767C87; font-weight: n=
ormal; font-style: normal; text-decoration: underline;" data-link-id=3D"=
129104676585997601">Terms</a></span> for MailerLite's newsletter referra=
l program.</p></div>

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lor: #000000; font-size: 12px; line-height: 150%; display: inline-block;=
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y/cl/eyJ2Ijoie1wiYVwiOjIsXCJsXCI6MTI5MTA0Njc2NTkwMTkxOTA3LFwiclwiOjEyOTE=
wNDgyOTk1MjgyMDUwNX0iLCJzIjoiMWJjOGRjODg1NmE3MjllYSJ9" style=3D"color: #=
767C87; font-weight: normal; font-style: normal; text-decoration: underl=
ine;" data-link-id=3D"129104676590191907" data-link-type=3D"unsubscribe"=
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le: normal; padding: 0 5px; mso-padding-left-alt: 5px; mso-padding-right=
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                            <a href=3D"https://anlzn.clicks.mlsend.com/t=
y/cl/eyJ2Ijoie1wiYVwiOjIsXCJsXCI6MTI5MTA0Njc2NTk0Mzg2MjEyLFwiclwiOjEyOTE=
wNDgyOTk1MjgyMDUwNX0iLCJzIjoiYjBkN2NhN2ZmMjZkYWM4YSJ9" style=3D"color: #=
767C87; font-weight: normal; font-style: normal; text-decoration: underl=
ine;" data-link-id=3D"129104676594386212" data-link-type=3D"preference_c=
enter">Update preferences</a>
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